When using expanded dynamic search ads (DSAs), Google will choose which landing pages on your site to drive traffic to. These landing pages aren't specified when creating the ads, as there are no final URLs in DSAs. A common issue is visitors being sent to broken landing pages from DSAs.
Adalysis will alert you if there are any broken DSA landing pages. You'll see the alert under Alerts > Landing pages on your dashboard.
You can either fix the broken page on your site or exclude that landing page from within Adalysis. This notifies the search engine to avoid driving traffic to that page.
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