Optimize your campaign settings

Adalysis provides a comprehensive view of your campaigns, allowing you to easily monitor performance, adjust settings, and optimize targeting. Go to Campaigns > Campaign settings to see and update your data in one place:

• Campaign name

• Campaign type

• Bidding strategy

• Last bidding strategy change (click the graph icon for a before-and-after performance comparison)

• Network settings

• User location

• Ad rotation

• Shopping priority
  

• Frequency capping
  
  

Click over to Campaigns > Campaigns for more data, including:

• Campaign quality scores and history

• Device performance

• Hour of the week performance

• Labels

• Performance metrics

When you want to see how your campaigns are performing at a high level and dig into the metrics for optimization, use the Campaigns and Campaign settings screens. Here you can get insights into segment performance, adjust your ad scheduling, segments and bid adjustments.