Placements with poor conversions

Adalysis regularly analyzes your automatic placements to identify and alert you about any that are not converting well.  Such placements can then be excluded to enhance the campaign performance.

Adalysis uses the default setting of zero conversions and 100 clicks in the last 90 days to identify poorly converting placements.  You can override these settings if needed.

You will see an alert on the dashboard whenever Adalysis finds such placements (Audit Alerts / Placements):

Step 1

Clicking on the above will open the Placements screen with the relevant filter pre-loaded:

Step 2

If you'd like to exclude these placements, you can do so easily within Adalysis as shown below - select placements to exclude and use this tool: