The Enabled Date is the date an Ad's status is enabled (or the date the Ad was created).  

Adalysis tracks the Enabled Date as follows:

  • When you link a campaign, Adalysis will work out when, in the past, each one of your active Ads was enabled.
  • Subsequently, Adalysis will track and update this date based on relevant changes. Pausing an Ad (either via Adalysis or Adwords) will cause its Enabled Date to be deleted. It will then be re-calculated when the Ad is re-enabled.