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A/B Ad Testing
Single-Adgroup Ad Testing
4
Single-adgroup ad testing
Automatic pausing of the losing ads
Difference between automated and manual testing
History of Single-Adgroup test result changes
Multi-Adgroup Ad Testing
4
Multi-adgroup testing using text patterns
Multi-adgroup testing using labels
Multi-adgroup testing using Image ads labels or Image size
History of Multi-adgroup test result changes
General
4
Ad testing thresholds
Ad testing metrics
Performance boost projections
How to A/B test Responsive Search Ads
FAQs
7
Date range used for ad testing?
What is the Ad Enabled date?
When do the automated daily tests run?
What is a test 'confidence'?
Ad testing notes
View all 7